Efficient PPC tactics for B2B e-commerce companies

We have witnessed a sharp insurgence of online shopping. Especially after the COVID-19 pandemic, people prefer to shop online sitting in the comforts of their home. Many businesses have also gone online due to this trend; a 24% increase has been seen since last year. With this increasing competition, gathering […]

Best platform for Content Marketing

We are moving away from the conventional methods of marketing to modern methods and a new domain that we are witnessing growing now is Digital Marketing. In the last few years, the reach of internet has increase to many times. So, to capitalize on this internet audience companies are extensively […]

Everything to know about Breadcrumbs SEO

We all are well aware of the importance and significance of SEO. But have you heard of Breadcrumbs? If not, I don’t blame you. Breadcrumbs SEO is mostly overlooked. So many people are not aware of it. So what is this Breadcrumbs SEO? And why they are an important part […]

How you can use SEO for multiple location businesses

‘Best South Indian restaurant in Delhi’ or ‘Best gym near me’- these are some of the popular searches you can see on Google these days. And you must have also searched something like that one day or the other. So imagine for a business, how much these searches are important. […]

SEO practices for educational institutes

Are you seeing low traffic on your website lately? Then Search Engine Optimization (SEO) must be the key to your problem. SEO stands for search engine optimization are basically tactics that people employ to drive more traffic on their website by making their website visible enough to be listed in […]

Ways to optimize image for better search results

Images play an important role in SEO. They help the user find your site. So, better the optimization, better the findability. SEO’s are well aware of the fact that image optimization deserves equal time spent as do other factors. Well optimized image help the site get better search results which […]

Guide to Affiliate Marketing for beginners

Have you ever wondered if there is any way you can make side income online? But you are too new to online marketing. Then you can try Affiliate marketing. This is your beginners guide to Affiliate marketing. Online platform is never short of ways by which you can make money. […]

Google Algorithm Update SEO needs to watch

Google updates its ranking algorithm several times in a year. Sometimes they are small to notice but other times they are radical changes hence, it is the duty of every SEO to keep looking for these Google algorithm update. So that you can avoid further degradation in your ranking. Generally, […]

What is the role of domain name in SEO

Search Engine Optimization is using few tactics to increase the website traffic organically. Here we are going to talk about an important part of SEO i.e., domain name. So what is domain name and what is the role of domain name in SEO? Let’s find out. What is Domain name? […]

SEM v/s SEO – What is the difference

Search optimization is a necessary marketing strategy for new brands trying to grow their businesses. It is a great strategy to attract attention of the audience and drive the website traffic. But if you can’t make out the difference between SEM v/s SEO then the road ahead will not be […]

Possible reasons and solutions for Google ranking drops

Does your website slid down in the ranking? Here are some possible reasons and solutions for Google ranking drop. Staying on top is an indicator that everything is running successfully. When your website stays in top ranking it gathers more traffic and vice-versa. But it will be a nightmare to […]

Content marketing mistakes you need to avoid

I’m sure you all are well aware of Digital Marketing, but there is a new form of marketing which has gained pace in the last few decades and that is the ‘Content Marketing’. This article is going to move around the ‘content marketing mistakes you need to avoid.’ I read […]

Top 7 digital marketing mistakes to avoid

As we are heading towards the end of the first quarter of 21st century, we have witnessed a massive jump in the use of technology and now internet becoming more accessible to people everywhere this jump has been observed in every field including Science & Technology, Education and Marketing as […]