Content marketing mistakes you need to avoid

I’m sure you all are well aware of Digital Marketing, but there is a new form of marketing which has gained pace in the last few decades and that is the ‘Content Marketing’. This article is going to move around the ‘content marketing mistakes you need to avoid.’ I read […]

7 Best SEO Audit Techniques to Improve Search Rankings

The results appearing at the top of SERPs tend to get the most of the click-flow. Hence, online businesses continually strive for a high search engine ranking. As an SEO practitioner, you may be putting the best of your efforts but still might not get the ranking boost. If this […]

Top 7 Google AdSense Trends to watch in 2021

Organic reach is important but hard to attain. This being the reason, businesses give paid advertising some space in their digital marketing program. Not only PPC is a cost-effective online advertising model for advertisers– but it also opens the door for content creators to earn a few bucks. Thus, many […]

All You Need to Know about YMYL Pages

YMYL simply stands for Your Money Your Life. Precisely, it defines the types of pages and websites that have content that could possibly impact someone’s health, happiness, safety, or financial stability. In this article, we have put together all you need to know about YMYL pages. Content is central to […]

How content can help you to generate leads

Content is the king! This must not sound very unheard of. Content is considered the king of digital marketing. It is like a building block of marketing. Even while doing SEO, content gets special attention because it majorly influences your Google rankings. What is content and why is it important? […]

10 Important SEO Trends You Need to Know for 2021

With the year ending, it’s time for businesses to put in place their digital marketing and SEO strategies for the new year. Business owners and marketers are anxiety ridden for what 2021 has in store. To help you buckle up, we have put together a list of SEO trends that […]

Why does your business need quality backlinks?

Backlinks (or what you may call inbound links/incoming links) are created when one website links to another. For example, if a website (A) incorporates a link in their content that leads to another website (B), that means B has a quality backlink from A. Why are backlinks important in SEO? […]

How to Prepare Your Site for the Google Core Web Vitals Update?

Google has announced that Core Web Vitals, combined with UX-related signals will become ranking signals in the May 2021 update. This early announcement has left us ample time. In this article, we will talk about how you can prepare your website for the Google Core Web Vitals Update. The objective […]

How Can You Enhance the Quality of Your Content?

Like search engine optimization, online advertising, social media marketing, and the likes, content is an integral part of digital marketing. The quality of content substantially determines the command of your digital marketing and advertising campaigns. Digital marketing is a set of complex elements that are intricately interlinked. Indeed, a vast […]

Best content writing tools you should be using

Needless to say, content writing is a fundamental block of digital marketing. Search engine optimization is only possible when you have quality content. But content writing is also a challenging task. To market yourself as an expert blogger, having top-notch writing skills can’t suffice. Your internet marketing, social media, and […]