7 Best SEO Audit Techniques to Improve Search Rankings

The results appearing at the top of SERPs tend to get the most of the click-flow. Hence, online businesses continually strive for a high search engine ranking. As an SEO practitioner, you may be putting the best of your efforts but still might not get the ranking boost. If this […]

How Meta Description Can Help You Get More Clicks?

Meta description is a significant on-page SEO factor. It gives a summarised idea of what the content on your page is about. This further influences a person’s decision to click on the result leading to your website. Therefore, it is important to write Meta description that can help you get […]

5 Best and Simple Tips to Create SEO-Friendly URLs

URL, acronym for Uniform Resource Locator, is one of the key concepts of the web. It is important to locate a resource on the worldwide web. In colloquial terms, it is known as web address. (For example, www.searchgnext.com) While this is one of the building blocks of a website, it […]

How to Check the Bounce Rate of Your Website?

Optimizing your website for search engines is a process comprising various tasks. Your content marketing should be on point. The content should have adequate keywords. Your website should be mobile user friendly. Images on the website should be optimized. And these are just a few things to name. Another very […]

Importance to Monitor Crawl Errors in Google Search Console

Effective digital marketing and SEO requires a certain degree of automation. Hence, online marketers use different tools for marketing on digital platforms. Google Search Console is deemed an essential tool for online businesses seeking high ranking and visibility on Google. This article covers one significant aspect of this Search Console’s […]

What is HEO and how it is Different from SEO?

If you are an eCommerce entrepreneur, digital marketer, or are involved in digital marketing in any way, you must be aware of what SEO is and why it is important. Today, we have brought a new term that you can add to your digital dictionary—HEO. Read below to learn about […]

How to Design Better Landing Page for Websites?

A landing page is a crucial part of any outbound or digital marketing campaign. It greatly determines the success of your advertising and marketing efforts. It is the webpage where your visitor first arrives when he/she lands on your website. Therefore, online businesses need to optimize their landing pages. To […]

What do Local Citations Mean For SEO?

Usually, when we think about the internet, we mainly consider its global aspect. While the fact remains that most internet searchers come looking for solutions to their local queries. Therefore, Local SEO for businesses has become really important. If you’re looking for factors that impact local reach, we have one […]

Do You Know About Negative SEO Strategy?

Just like there are two sides to a coin, there exists ‘negative’ SEO strategy as well. Unfortunately, digital market is a world as full of unethical practices. If you aren’t familiar with what’s negative SEO strategy, read this article and find out. Even if you are hearing of the term […]

What are the Ways to Choose Right Keywords for SEO?

For online businesses, it is of paramount importance to maintain a higher search engine ranking and visibility. And it is not only about appearing in top search results. It is equally important to develop such reach organically. If you are seeking to improve your virtual reach and visibility on search […]

Top 5 Tips for Writing Alt Tags for Images

Popularly known as ‘Alt Tag’, Alt Attribute or Alt Description is an HTML attribute and is essential for image optimization. Since images have become an essential part of search engine marketing, it is important to know how to write effective Alt Tags. In this article, you will learn the top […]

10 Essential Analytics and SEO Apps for the iPhone

There is a great variety of software applications available for analytics and SEO on mobile devices. This makes settling for the right apps difficult. The same gets all the harder when it comes to iOS. Thus, we have curated a list of 10 essential analytics and SEO apps for iPhone. […]

Top SEO Strategies to win in 2021

Online market is one dynamic domain. Thus, there are new trends every year. What was a great digital marketing strategy a few months back might just now be a goof. To ensure your business is ready for the New Year, get your hands on top SEO strategies to win in […]

All You Need to Know about YMYL Pages

YMYL simply stands for Your Money Your Life. Precisely, it defines the types of pages and websites that have content that could possibly impact someone’s health, happiness, safety, or financial stability. In this article, we have put together all you need to know about YMYL pages. Content is central to […]

Top 5 Affordable Advertising Methods for 2021

We’re just a couple of days away from the New Year and most businesses are winding up their digital marketing and online advertising strategies for 2021. If you have a small business and are seeking ways to advertise without hurting your pocket, read this article and find out the top […]