Ever since WhatsApp rolled out the privacy policy update notification at the beginning of this year, it hasn’t left the news board. It’s been continually rolling out some or the other updates. Following that, there’s a new update from WhatsApp. Soon you will be able to logout from WhatsApp. How’s […]
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Latest LinkedIn Updates You Need to Know
Over 740 million of the world’s population use LinkedIn. It is inarguably the best social media platform for those seeking to build a professional network in the business world. Whether you are a business owner looking for talent to hire, a marketer promoting a company, or a developer looking for […]
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Top 5 Strategies to Enhance the ROI of your Content Marketing
Marketing your business on a digital platform using content can yield crazy results. This tells why smart businesses invest so much in content marketing. Content in marketing is absolutely essential. In digital marketing, whether to do content marketing or not is never the question; it is always about how to […]
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Best Ways to Use Canonical Tags
As any SEO will tell you, canonical tags bear great significance. Can any of your web pages be opened through more than one URL? In that case, you need to understand how canonical tags work and how to use them best. That being said, let’s talk about the best ways […]
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Ways to Use Social Proof for Digital Marketing Success
Social proof in marketing plays a very important role. Due to what is known as the ‘bandwagon effect’ or herd mentality, people tend to buy what they see other people buying. Therefore, social proof has a lot of potential to boost up marketing campaigns. That being said, let’s talk about […]
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Now you can Send Voice DMs on Twitter
We’re not even completely two months into 2021 and more than a couple of social networking applications have rolled out new updates. Well, there are some or the other social media updates every once in a while. For effective social media marketing, it is important to catch up on these […]
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The Don’ts of Link Building in 2021
There are many factors that affect your ranking on search engines. Link Building is an important one. In the words of Google- “webmasters can improve the rank of their sites by increasing the number of high-quality sites that link to their pages.” This tells how important it is to build […]
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Top 5 Ways to Measure the Success of Your Online Content
As the good old’ saying goes—content is the king! Hence, content marketing is indispensable when promoting your business on the internet. And just like any other marketing program, it is also important to have an effective system for measuring the success of your online content. While there can be a […]
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What are the Types of Link Building in SEO?
If you want to optimize for search engines, link-building has to be an indispensable part of the strategy. The types of sites that link with yours help Google measure your site in the terms of authenticity, credibility, and quality. Now what type of sites link with yours depends on a […]
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5 Tips to Master in Hosting Virtual Events in 2021
Online businesses keep looking for different ways to market their brand on digital platforms. Although hosting businesses events for promotion is not entirely a new thing, virtual events have come out as a powerful marketing tool. If you are planning to incorporate it into your digital marketing campaign for 2021, […]
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Top 7 Factors that Google Considers When Sending Traffic to a Website
Search engine ranking and web traffic is the constant worry of eCommerce organizations. There is a lot to search engine optimization. From image optimization to keywords placement, web design, and so on—there are a number of things that affect your website’s ranking and traffic. One of such things is to […]
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What Will Be Trending in 2021 in the Digital Marketing World?
Years come and go, and so do the trends in the online market. To master the art of marketing on digital platforms requires a lot of things. One of the most important of such things is to understand trends. What are the leaning points of digital consumers? Where is the […]
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Ways to Do SEO for an eCommerce Business in 2021
It’s a well-known fact that websites appearing in the top results receive the highest number of clicks and online traffic. Therefore, eCommerce businesses need to effectively optimize for search engines. Just like every new year brings new trends, 2021 is not different. Hence, you need to update your SEO strategies […]
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Similarities and Differences between Content Writing for B2B & B2C
Content is an inevitable part of digital marketing. It is the medium that allows businesses to interact with their audience and convey the key message. The quality of content greatly determines the success of a website. However, how B2C businesses engage with their audience varies from how B2B businesses do […]
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What does it mean by Mobile-First Indexing and how it Works?
The advent of smartphones has revolutionized digital communication and the tech industry. From calling to SMS, internet browsing, social networking, and much more; mobile phones have set a long journey to become ‘smart.’ But it’s not limited to all that. The way people use smartphones also greatly determines digital marketing […]
