Are you looking for ways to enhance your brand awareness? Then you’ve landed at the right place. Brand awareness is the way in which customers recognize and remember your brand. For instance, the logo of your brand or products. When the brand awareness is greater, more number of people will […]
Read Time : 10 Minutes
What is Brand Positioning Strategy in Marketing?
As any expert would tell you, brand positioning lies in the heart of marketing strategy. This is all the same for online businesses. For effective digital marketing, one needs to understand the concept of brand positioning. So, if you have an online business, this is something you must know! Read […]
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Why Do You Need to Use Brand Management Software In 2021?
As a business owner/marketer, you invest in digital marketing to make your brand known, develop a positive word-of-mouth around it, and build a loyal community for it. Point being, all your marketing efforts are aimed at improving your brand. Since, brand is such a significant element of a business, it […]
Read Time : 8 Minutes
5 Key Digital Marketing Trends That Will Never Die
The world of the online market is ever-evolving. As Google constantly keeps updating its algorithm, we see new digital marketing trends every year. However, there are some that are foundational and have remained constant throughout these years of evolution. As important as it is to stay updated on the new […]
