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Top 10 Content Marketing Agencies in Mumbai

Content Marketing basically is the practice of driving web traffic to a site from another website. Affiliate advertising and marketing bring in sales generated from online sales, website hits, and online registrations. The best part of engaging in affiliate networks for your business is that the whole concept is performance-based. The affiliate marketers get paid the commission once the desired action for business takes place. SearchGnext knows the importance of contracting effective Content Marketing programs with broader efforts and market penetration. Thus, SearchGnext is here to help you with a list of top Content Marketing companies in Mumbai below:

Featured Content Marketing AgenciesSponsored

Curvearro

iProspect

iCrossing

Performics

360i

GroupM

Rise Interactive

3Q Digital

Mabbly

Mayple

Who We Are

Content is the backbone for any digital marketer. Do you agree? Whenever people visit your site, they land on the page where you post blogs and articles, right. But not every content on your site is as relevant, informative, and quality as it should be. And people immediate leave your site if they don’t find quality content and then you stay behind in the content marketing industry. So what you should do? Guys, SearchGnext is the leading company that understands the importance of content marketing for your business. To help you succeed in content marketing, we provide you a list of top content marketing agencies that help you produce a relevant, authentic, and quality content for your website.

The team at SearchGnext knows how important it is for any digital marketer to invest in content marketing. Therefore, the lists of agencies you see on our site are expert in providing content marketing services. They help businesses to voice out their offerings and perspective in the right manner to target audience. So the content marketing agencies you are looking for, you will find here only. We make sure that you get the best agency for producing and taking your content marketing to new heights.

Our Story

The story of SearchGnext is worth knowing for every person who visits here. Knowing our story is important for you to build strong relationship with us. The foundation of SearchGnext was laid down in the year 2020. In such short span of time, we have become so renowned company in the industry. In fact, our company is not just limited in the periphery of India; rather we also have worldwide presence for providing the best content marketing agencies list. Therefore, we are known as the best local search website in India as well as across the world. Additionally, we provide services in different countries like United States, Singapore, Canada, United States, Australia, and many more. In fact, our clients residing in these countries have taken an advantage of content marketing services from the list of agencies we provide.

How We Work

What makes a company unique and extraordinary? The work is what makes a company unique and recognized in the market. And SearchGnext is what is known for its quality work in the market. Our experts and professionals make the company dynamic and extraordinary. Our overall work depends upon the list of making top content marketing companies in India. We ensure to provide the leading agencies for your business that help you produce the most quality content for your site. The more quality content your site contains, the higher traffic you generate to your site. The list of companies we provide to you have experienced writers offering high quality content writing having specific structured, relevant, and can convey the right message to the readers. Though the list of companies we provide to you is thoroughly analysed, to know more about these companies, you can Google about them.

Why should you trust SearchGnext?

The most crucial factor that builds strong relationship with clients and businesses is trust. And trust is the only factor that keeps the relationship long lasting. Our approach is also the same, we do every work transparently and results which we have delivered to our clients. To build trust in our clients, we get acquainted with our clients, and this is how we improve services for them. You can also read our customers’ testimonials and feedback on our site. Additionally, you can visit the site of the content marketing companies which we have enlisted on our site. There you can check the work performance of the company and their client’s reviews. We work hard with our partners and share the same interest to deliver them the most relevant results from their business. In fact, SearchGnext conveys the hard work of the business just to maintain the goodwill of the company.

Let’s move little ahead and explore about content marketing below.

What is the need of content marketing in today’s world?

Today, every business is becoming digital due to fast competition and innovation. Every marketer who runs online business owns a website. And operating website means posting quality and relevant content on it. Almost every webmaster knows the importance of content marketing in digital world.

Gone are the days when consumers would only see ads on TV, or newspapers, print ads, and listen to radio, now everything is changes and has become digital. Today, the consumers are becoming more sceptical in nature. They no longer believe everything they see in an ad. Here are some reasons which help you know why you need content marketing –

  • The content published on your site can shape your prospects customer’s journey. There are many people who prefer organic content more than ads which allow customers to start their journey.
  • Content marketing is the most crucial part of digital marketing. The content you publish on your site derives sales and leads. Not just sales leads but content also leads to higher site traffic and increased brand visibility. Thus, quality, relevant, and informative content will lead to higher sales and leads.
  • The best thing about content marketing is that it is much cheaper and generates you higher quality leads. According to Demand Metrics, content marketing costs 62% lesser than traditional marketing. It generates approximately 3 times more leads.
  • If your site contains high-quality contents then you will see visitors spending more time on your site and converting themselves into your potential customers.

How does content marketing agency help you succeed in your business?

The work of every content marketing agency is to fulfil the specific need of marketers. Every online business wants to engage in content marketing but need help with direction and implementation. Well, it is fact that creation of content takes time and requires all the necessary software to track a content strategy. By working with a content marketing agency, businesses can outsource the efforts and reduce costs.

  • Agencies help you create quality content so that your audience can enjoy reading it. The team of specialized writers and designers develop various types of content that suite your content strategy. For example, short and long blogs, social media posts, eBooks, info graphics, case studies, and many more.
  • Content written for your site should be optimized to easily reach out to your targeted audience. As a marketer, you might not be able to optimize your content all alone. You definitely need an agency that can help you optimize your content posted on your site.
  • It takes so many efforts in producing a single content. And content marketing agencies use effective strategies and instincts to understand your business goals and implement the content process to achieve those goals.
  • Content marketing agencies provide you package to build an editorial calendar. This will actually contain the details about the type of content that writers will create as per the timeline.
  • Another thing through which companies help you is to spread the presence of your content on various social sites and digital marketing channels. Through content promotion, your brand becomes visible online.

How agencies support you via content marketing services?

Without any doubt, we can say that content marketing agencies enable you to deliver accurate and consistent customer centric content across all digital marketing channels. Whether consumers come to make a purchase to your site, or use mobile devices to conduct research and place a call to your consumer contact. The content management solution will deliver consistency and positive experience to your site. Moreover, the content marketing strategy experts from agencies will help you in many ways such as –

  • You will be able to produce unique & rich content for your site.
  • Enhance the usability and visibility of your content.
  • Helps you add features which will add glory to your content such as charts, images, videos, feature lists, etc.
  • Companies will provide you relevant, clean, and original content that help your website stay relevant.
  • Without adding keywords in your content, your site will not rank on the top of the Google’s search engine ranking pages.

There are many more points which come under content marketing services. You all can avail from an agency to build your website presence and brand visibility in the market.

Let’s move further and talk about the benefits of content marketing.

What are the benefits of content marketing?

Every digital channel needs an effective content to make the brand’s presence more visible in the market. Your website, social media channels, and other digital platforms need original content; if you don’t post original content then you will have a hard time generating leads. Well, content marketing is inexpensive but time-consuming method. However, the benefits of content marketing are many. Look at the benefits mentioned below.

» Enlarge your website’s reach

Generating great content for your website is a way to get quality and organic traffic to the site. Organic traffic is the direct traffic that you get from social media sites, blogs, traffic received trough paid advertising, email sends, etc. Moreover, organic traffic delivers leads on a relatively frequent basis at little or no cost to you. In fact, blogging is the most amazing and popular way to expand a website’s reach.

» Lead conversion in less money

You should know that written content is far more inexpensive way to generate leads than paid advertisement and traditional outbound marketing practices. The time comes when your ad campaign gets end, but your content stays live unless you decide to take it down. A single piece of your content may generate a large number of organic traffic to the site.

» Enhance brand awareness

Do you think without increasing brand awareness, people will get to know about your brand in the market? Of course, no. Posting digital content improves your brand awareness in different ways. First, it educates your readers about your business and second it helps you reach out to wider audience globally. Thanks to internet due to which it has been possible to increase your brand awareness in the market. So make sure you write relevant and authentic content to your site.

» Attract more customers

You must know that content is important for generating new leads and use as to keep in touch with your existing customers. To keep attracting new prospects, you should generate quality content to your site. Moreover, you must use database with segmentation tools to ensure the right message reach the right people. Sometimes, your current customers may be your best source of new revenue.

» Build trust, loyalty, and authority among customers

Trust and loyalty is the most significant element in any business. Through content and digital marketing, you give chance to your customers to go deeper. As per the study, 74% of B2B buyers conduct more than half of their research online. Maintaining an active blog and having long-form content available for download, you will create more opportunities to engage with your buyers.

Why should you get partnered with a content marketing agency?

Well, there is no harm in getting partnered with content marketing agency. If you don’t have much staff in producing great content then you can always hire content marketing agency. Though there are many pros and cons of working with content marketing agency, you will have many benefits than pros by working with content marketing agency.

Some of the pros of working with a content marketing agency given below -

  • One of the biggest benefits of working with content marketing agency is that you gain the advantage of an entire team of strategies, designers, writers and SEO experts having diverse range of skills, knowledge, and experience.
  • You must know that an active agency will do wonder for generating quality leads to your site. In fact, a creative agency doesn’t do cold calling instead they focus on pursuing your target audience in order to develop high-quality solutions that are interesting and valuable.
  • Hiring a content marketing agency is the cost effective way to develop more unique and relevant content to the site.
  • A creative and hardworking agency will surely do everything to take the marketing burden off of you and your team hence giving you time to focus on your core areas of importance.
  • Today, technology has changed the way marketers do business today. If you don’t take help of digital marketing, you may be deprived of latest technologies. But a trusted agency will have access to superior tools, software, and latest analytical data, which will help your business to increase productivity, efficiency, and performance.
  • A content marketing agency is the team of creative people who are there to support your sales team by creating branded sales decks, email-scripts, and many more.

Frequently Asked Questions on Content Marketing (FAQs)

➢ What is content marketing?

In very simple words, content marketing is the systematic marketing approach which focuses on creating and distributing valuable, relevant, and consistent content to attract and retain a qualified audience towards your business and eventually drive profitable customer action to your site. A valuable, quality content to site is a great way to catch the attention of your audience towards your business.

➢ Why content marketing is significant?

Content is king, we all have heard this famous adage since the starting of digital marketing. In fact, content is the substance of everything people do online before making a purchase. Additionally, without content there are no web pages, search results, online reviews, demo videos, or anything else which help people make buying choices. Therefore, content marketing allows you to connect with your target audience on a personal level and guide them towards buying from you. Thus, content marketing is significant on a much wider level.

➢ What kind of results you can expect from content marketing strategy?

The expectations of marketers may vary from one goal to another. Well, the there is nothing wrong in expecting quality results from content marketing. There are some of the results which you can enjoy from it such as brand awareness, lead generation, customer retention, return on investment, engagement, search visibility, authority, lead nurturing, etc. Before you expect any result, make sure you have solid understanding of what your real goals are and stay onto them.

➢ How do you measure the results of content marketing?

There are plenty of tools available for you to measure the results of content marketing. Some of the tools are Social Mention, Google Analytics, and Statistics from social media, etc. are just some of the ways in which you can measure success of content marketing. Moreover, you can also examine on lead-to-customer conversion rate, visit-to-lead conversion rate, and lifetime values of customers are some of the key measurable results of a content marketing campaign.

➢ What are the types of content you can use in your business?

Content marketing is the vast category in which sub categories include such as videos, memes, eBooks, journals, infographics, slideshare presentations, interviews, articles, blogs, podcasts, and webinars. So these are some of the types of content which you can use in content marketing and grow your brand presence in the market.

➢ How much cost-effective content marketing is?

Content marketing is cost-effective method but the cost associated with it depends upon the plan and publishing schedule. If you want to outsource some of your content marketing activities to professional writers, then the cost factor will come to this. As per the report of B2B marketing insider, marketers spend more than a quarter of their budget on content marketing.

➢ Should you merge content marketing with SEO?

Content marketing and search engine optimization (SEO) complement each other. Without including one method, you may not succeed in content marketing. Therefore, you must consider merging the two as part of a single campaign. Read the following points to know why to merge content marketing and SEO together-

  • Try to create content based on relevant and SEO friendly keywords
  • Cross link your content
  • Produce top-notch, relevant, authentic, and unique content that attracts a majority people.
  • Just target authoritative industry blogs for guest posting opportunities.

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