content writing tools

Needless to say, content writing is a fundamental block of digital marketing. Search engine optimization is only possible when you have quality content. But content writing is also a challenging task. To market yourself as an expert blogger, having top-notch writing skills can’t suffice.

Your internet marketing, social media, and design game needs to be on fleek along with producing high quality content. Now, that’s a lot of tasks and if you juggle with too many balls, some are bound to fall.

Frankly, competition in content writing is really tight. Content writing is a set of a lot of tasks that needs to be completed within a specific time frame. Hence, in order to make sure that you meet the deadline without dropping any balls, you need some automation in your routine.

Best content writing tools

We have divided some best content writing tools into different categories-

Category 1: For writing, editing and grammar

Having a grammatically incorrect text is the worst nightmare for any content writer. The foremost step for producing a quality content is to make sure your text is grammatically and syntactically correct.

– Grammarly

It is safe to say that Grammarly is the best writing tool out there. It not only spots spelling mistakes and grammatical errors, but it also helps make your content more readable by suggesting edits. Grammarly comes in really handy for content writers.

– Ilys

Okay, this one might sound crazy but it really works. Writer’s block leads to too much re-reading of text which comes in the way of moving further with it and completing it. In Ilys, all you have to do is put a word limit and start typing but you can’t see what you have written because Ilys displays on the last letter you have typed and also you can’t make any edits until you have reached the word limit. As I said, it does sound crazy but it surprisingly works crazy also.

Category 2: For increasing traffic

Regardless of having brilliant writing skills, many bloggers aren’t able to attract enough audience for their posts. If you are one such content writer, you may try out the following tools.

– Hootsuite

This is a tool for social media management that makes it very easy to schedule and publish posts. If you are a forgetter or have too much on your plate and have trouble following your posting schedule, Hootsuite is your rescuer. All you have to do is write a post, schedule it in advance and carry on with other things. Once it’s time to post, HootSuite will send you a notification to publish your post. It is created keeping in mind the need to post regularly in order to have a decent traffic on your posts.

– Ahrefs

Ahrefs is a great SEO tool that helps make your content more visible and reachable. It runs the largest content index and has many useful filters. It is also a great tool for efficient keyword placement. Ahrefs’ Keyword Generator allows you to enter any topic and suggests upto 150 keyword ideas along with other information like how popular a particular keyword is, how many people search for it monthly and so on. If you’re seeking to increase traffic on your post, Ahrefs is just the right tool.

Category 3: For multimedia content

Having relevant images, vidoes, infographics, GIFs and different media types included in your text is important to make it more engaging. Here is a list of some tools that can help you with that.

– Canva

Be it posters, infographics, presentations or memes, Canva has it all sorted! And the best part is- to create appealing images and videos on Canva, you don’t need any prior graphic designing knowledge. It’s simple interface and accessibility is what makes it a choice of many.

– Infographic Video Maker

The reason why people love consuming information through infographics is because it can present complex data and dull details in a simplified and visually engaging manner. What’s more? With Infographic Video Maker, you can add animation to your infographics and make it more enticing!

Summing up

If your content writing is limited to creating written content, this is where you are lagging. Content writing consists of, but is not limited to, constant creation, publishing and search engine optimization of the content. Plus, incorporating relevant media is also crucial to have an inviting written piece. Thus, integrating some automation with writing practice can greatly help you achieve your content writing goals.

For more interesting articles, stay tuned!

Somya Sharma : Regardless of being a Delhi University graduate with a major in English Literature, Somya's interests are not limited to poetry and drama. As a person who loves researching, discussing and writing about topics rooted in various disciplines, the list of subjects that tickle her fancy is ever-growing. She finds the power of psychology in marketing particularly intriguing and has set out writing blogs with the aim of helping budding marketers polish-up.